MEET THE TEAM

Laura's studio is super small so instead of hiring in house, we work with freelancers and other small businesses! We love working this way because not only do they set their own wages and working hours but we know that we're also supporting other small businesses in their creative journeys. 

Here's our little team of creatives that we couldn't live without, and of course, a small section on Laura herself. 

Laura - founder, owner & designer

A woman who wears multiple hats in this business; the designer, a seamstress, social media manager, customer service advisor, she does it all. That's a small business owner for you.

Laura started the brand in 2019 and has continued her mission to bring happiness into people's wardrobes ever since.

Her love for colour is translated through the clothing she designs and she hopes that her clothing brings people as much joy to wear and it does to her to design them.

Charmanie - pattern grader

We’ve worked with Charmanie for about 6 years now, ever since the very beginning of the brand in 2019; she helped bring the brand to life. Charmanie grades and prints our sewing patterns for us once Laura has created and finalised some of the base sample patterns in her studio, and ensures consistent sizing throughout our products. She runs her own business called Prime Grading and we would absolutely recommend her to anyone.

Freelance Seamstresses

We also work with some amazing seamstresses that we hope to include on this page very soon, they've helped us so much in our relaunch with making our stock in bulk and also creating patterns and we're so grateful to them.

If you're a freelancer or own a creative business and you think we'd work well together, get in touch!